Most employers have already introduced some level of benefits choice or flexibility—but how do we measure their success? This session takes a look at how today’s customized benefits strategies are actually performing, and whether they’re delivering measurable value.
Experts will examine the most common personalization models in use today, and discuss which approaches are driving engagement, retention, and cost efficiency versus those adding complexity without clear return. Panelists will also explore how organizations are using data to assess effectiveness, identify gaps, and refine benefits design over time.
Attendees will leave with practical frameworks for evaluating ROI, benchmarking their current approach, and evolving benefits personalization in ways that are equitable, scalable, and outcomes-driven.