CEO and Co-Founder
Nutrium
André Santos is the CEO and Co-Founder of Nutrium. With a degree in Computer Engineering from the University of Minho, André was an active student leader who worked as a software engineer. This technical and leadership background, combined with a personal experience with nutritional coaching, motivated him to change the way nutritionists provide care. This led to the creation of “NutriScription” as a course project, which quickly won the “Young Entrepreneurs SpinUM” award. After winning, André and his colleagues kept working on their project of delivering quality nutrition care worldwide, and in 2015, Nutrium was born.
Most employers have already introduced some level of benefits choice or flexibility—but how do we measure their success? This session takes a look at how today’s customized benefits strategies are actually performing, and whether they’re delivering measurable value.
Experts will examine the most common personalization models in use today, and discuss which approaches are driving engagement, retention, and cost efficiency versus those adding complexity without clear return. Panelists will also explore how organizations are using data to assess effectiveness, identify gaps, and refine benefits design over time.
Attendees will leave with practical frameworks for evaluating ROI, benchmarking their current approach, and evolving benefits personalization in ways that are equitable, scalable, and outcomes-driven.